Watch How to Win Market Share with AI-Native Price Optimization
Video Summary
Digital Wave Technology’s AI-native Price Optimization solution, part of the ONE℠ Platform, empowers retailers to respond to market changes with speed, accuracy, and strategy.
Whether adjusting prices hourly, daily, or weekly, the platform delivers margin-maximizing recommendations based on your business rules, item roles, and competitive price indexing. Built on a unified data model, pricing is seamlessly connected across planning, promotions, and forecasting. Advanced AI and granular product attribution ensure prices reflect true demand while accounting for cannibalization and halo effects.
With real-time alerts and strategic visibility, your teams can take action to increase margin, strengthen price perception, and boost overall profitability.
Key Takeaways
Responsive, strategic pricing update prices as frequently as needed (hourly, daily, or weekly) based on business rules and competitive positioning
Optimize prices across item roles deliver the most profitable prices for KVIS, core items, and more with precision and purpose
Unified platform for holistic decisioning built on a single data model, pricing decisions align with planning, promotions, and product strategy
AI-powered forecasting and attribution granular forecasting and rich attribution enable demand-driven pricing that factors in halo and cannibalization
Proactive alerts and margin growth receive real-time AI alerts that guide strategic pricing moves, improving efficiency, profitability, and customer perception
Video Transcript
Secure market share from your competition with Digital Wave Technology’s AI-native enterprise price optimization.
Whether you want to respond hourly, daily or weekly, the solution considers your business rules and competitive price indexing to recommend the most profitable prices across all item roles including KVIS and core items.
The AI-driven analytical platform architected for the future of retail ties pricing to all things product across the omnichannel.
Built on a unified data model, price optimization shares a single source of truth across all decision points including planning and promotions.
Rich product attribution combined with the industry's most granular forecasting capabilities generates accurate demand driven prices while considering halo and cannibalization.
Stay proactive with AI driven alerts that prompt you when it's time to make a strategic margin increasing move digital waves, price optimization, the future of intelligent pricing, increasing team efficiency, price perception and profit.