Watch How to Outpace Competitors with AI-Native Price Optimization
Video Summary
Digital Wave Technology’s AI-native Price Optimization, part of the ONE℠ Platform, empowers drugstores to secure market share and maximize profitability in a fast-moving retail landscape.
Whether updating prices hourly, daily, or weekly, the platform delivers intelligent recommendations tailored to your business rules, item strategies, and competitive pricing indexes. With a unified data model and deep product attribution, the solution ties pricing to planning, promotion, and forecasting for a seamless, demand-driven approach.
AI-driven alerts keep your teams proactive, ensuring you capture margin opportunities and improve price perception while increasing efficiency and profitability.
Key Takeaways
Set prices with the flexibility to respond hourly, daily, or weekly, guided by competitive intelligence and business rules
Generate the most profitable prices across KVIS, core items, and more, aligned to your merchandising strategy
Built on a single data model, pricing is connected across planning, forecasting, and promotions for cohesive execution
Rich attribution and granular forecasting ensure prices reflect true demand, halo effects, and cannibalization impact
Stay ahead of the market with AI-driven alerts that recommend margin-enhancing price changes before competitors move

Video Transcript
Secure market share from your competition with Digital Wave Technology’s AI-native enterprise price optimization.
Whether you want to respond hourly, daily or weekly, the solution considers your business rules and competitive price indexing to recommend the most profitable prices across all item roles including KVIS and core items.
The AI-driven analytical platform architected for the future of retail ties pricing to all things product across the omnichannel.
Built on a unified data model, price optimization shares a single source of truth across all decision points including planning and promotions.
Rich product attribution combined with the industry's most granular forecasting capabilities generates accurate demand driven prices while considering halo and cannibalization.
Stay proactive with AI driven alerts that prompt you when it's time to make a strategic margin increasing move digital waves, price optimization, the future of intelligent pricing, increasing team efficiency, price perception and profit.