PONTE VEDRA, FL – (BUSINESS WIRE) – Aug. 13, 2024 – Digital Wave Technology, a leader in AI-native enterprise solutions for the omnichannel product journey, will demonstrate its full range of solutions that increase efficiency, automate workflows, and drive deeper customer engagement for drug stores, brands, and health and wellness companies at the National Association of Chain Drug Stores’ Total Store Expo from Aug. 17-19. Attendees can view the company’s solution portfolio at booth #508.
Digital Wave Technology’s ONE™ Platform is an enterprise-class, AI-native platform with unified analytics and master data management at its core. The ONE™ Platform provides a foundation for Digital Wave solutions that include Enterprise Product Experience Management, Assortment Planning, Catalog and Category Management, Price Optimization, Promotion Planning and Deal Management, as well as Maestro AI, a GenAI solution for product attributes and advertising copy in brand voice.
All solutions share one data model, ensuring one version of the truth and complete data synchronization across all applications. If a product description is changed in PXM, for example, it is instantly updated across assortment planning, pricing and all other applications.
Digital Wave Technology delivers rapid time to value for retailers across multiple segments, from grocery to chain drug stores and healthcare companies. One leading chain drug store saw significant improvements in profitability, a 3-5% increase in market share, and 85%+ gains in efficiency with Digital Wave Technology solutions. For over-the-counter products, the retailer replaced disconnected systems for zone-level competitive pricing, standardized product data and digital assets, and ran regional-level promotional campaigns. To manage behind-the-counter operations, Digital Wave Technology accurately optimized store-level prices to prevent pharmacists from setting below-cost prices, supported real-time “what if” analysis of margin and sales pricing strategies, and automated communication of price changes.
“Drug stores, wholesalers and distributors face a number of challenges today for both prescription and over-the-counter products,” said Lori Schafer, CEO, Digital Wave Technology. “Our solutions help retailers and brands anticipate and respond to market changes with ease, helping them maximize profitability, deliver better patient care and improve their competitive edge.”
Retailers and brands that want to meet with Digital Wave Technology at the NACDS Total Store Expo can book an appointment here.
About Digital Wave Technology
Digital Wave Technology provides turnkey and extensible enterprise AI applications that meet the business-critical needs of global corporations in consumer industries including retail, consumer goods, and healthcare. The company’s single integrated analytical platform offers packaged and extensible applications, as well as the flexibility for rapid development of new solutions, giving customers a competitive edge. Its strategy hinges on relentless innovation and a commitment to delivering unparalleled value through business-use-case-driven technology with impeccable customer service. Digital Wave Technology laid its foundation in enterprise Product Information Management and Master Data Management, which now serves as the common data model underpinning an ever-growing list of best-in-class solutions. Learn more at www.digitalwavetechnology.com.
Media Contacts
Matthew BoncoskyKetner Group Communications (for Digital Wave Technology)