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Maestro AI
Customer Case Studies

Unveiling the power of our AI/Gen AI copilot.

Distributor of Luxury Goods

The largest distributor of luxury goods in North America sought a solution to streamline operations, support their digital transformation, and improve customer experiences.

A pair of gucci sunglasses, earrings, and a bracelet

The Solution

Utilizing Maestro AI, the Distributor of Luxury Fashion and Accessories implemented a comprehensive solution. Maestro AI facilitated the generation of SEO-optimized product copy tailored to the brand voice and that of retail partners. It automated the assignment of product attributes and consolidated data from various systems into a unified view. This enabled the organization to swiftly identify products in stock but unavailable for online sale and products with incomplete product information.

The Results

Digital Wave’s AI solution delivered immediate value, empowering the team to efficiently address items with missing data and resolve costly discrepancies. The outcomes included:

  • Reduced Workload Equivalent to One Workday Across Team: Enabled users to focus on higher value-added tasks, reducing the workload by one full day a week.

  • Optimized SEO Strategies by 15-25%: Improved online visibility, resulting in greater reach and engagement.

  • Personalized Shopping Experiences: Tailored to individual preferences by brand and retailer, enhancing customer satisfaction.

  • Accelerated Drop Ship Processes by 20-50%: Reduced time to market, boosting competitive advantage.

  • Improved Data Consistency: Provided real-time insights into product availability and information status for better transparency.

  • Enhanced Quality Control: Elevated measures to ensure superior product standards and customer satisfaction.

  • Boosted Conversion Rate: Improved product descriptions and details resulted in higher conversion rates of 15-20%.

National Home Improvement Retailer

A national home improvement retailer searched for a solution to streamline the time-consuming process of onboarding and generating brand-consistent copy for a vast array of products.

The Solution

Introducing Maestro AI revolutionized the retailer's product attribution and copywriting processes. Maestro AI enabled associates to spend mere minutes, rather than hours, on each category, transitioning from manual entry to simply validating the AI-generated attributes and making manual overrides only when necessary. Maestro AI also generated SEO-friendly copy to improve searchability and discoverability.

The Results

The implementation of Maestro AI delivered remarkable results for the retailer's operations:

  • Automated Attribution: Processed millions of items with over 90% accuracy.

  • Accelerated Onboarding: Increased product onboarding speed by 92%.

  • Enhanced Data Quality: Improved data accuracy by up to 98%.

  • Achieved Cost and Time Efficiencies: Reduced copywriting time and costs by 99.7%.

  • Boosted Conversion Rates: Achieved a 35% increase in conversion rates.

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Multinational Discount Supermarket Chain

A leading multinational discount supermarket chain aimed to improve product data management and enrichment across its extensive inventory while maintaining speed and accuracy.

A shopping basket with fruit and vegetables in it

The Solution

Using Maestro AI, the supermarket chain extracted vital product attributes, such as nutritional information, directly from product images and descriptions. Maestro AI generated detailed and precise product descriptions and seamlessly integrated with the existing digital infrastructure by automatically generating export files tailored for system consumption. Team members efficiently reviewed, edited, and approved outputs before publication to ensure maximum accuracy and brand consistency.

The Results

The implementation of Maestro AI yielded transformative outcomes for this supermarket chain:

  • Provided Additional Product Details: Achieved a 92-98% accuracy rate when automating product attributes.

  • Automated Manual Processes: Over 90% automation achieved.

  • Experienced High ROI: Achieved a 3.5x return for every $1 invested in AI.

  • Elevated Brand Perception: Improved brand image and recognition.

  • Leveraged Enriched, Accurate Data: Ensured consistency across systems and processes.

  • Positioned for Digital Growth: Poised to expand digital channel revenue.

Global CPG Company  

​A $60B consumer products company partnered with Digital Wave Technology to create highly personalized micro-campaigns for their retail partners, while also enhancing ad creation speed and reducing costs. 

The Solution

Digital Wave Technology introduced Maestro AI Advertising, a cutting-edge AI solution tailored for rapid, accurate, and

high-quality ad generation. This enterprise solution provides personalized ads for retail partners across global regions, supporting multiple languages and automating the creation of lifestyle images and marketing copy. The solution integrated with the company's existing advertising ecosystem, enabling swift production of mobile and web ads and catering to specific brand, product, regional, seasonal, holiday, and event needs. By reducing dependency on agencies, the company could more efficiently manage its ad production process.​

The Results

Maestro AI Advertising enabled the CPG company to achieve significant cost-efficiency, speed up ad creation, and improve the effectiveness of their campaigns. Within just 5 months, the global company experienced remarkable results with Maestro AI Advertising:

  • 90% Cost Reduction: Advertising costs were slashed from $80,000 per ad to $7,000.

  • 88% Time Savings: The ad creation process was shortened from 40 hours to just 5 hours.

  • 8x Increase in Content Generation: The company saw an eightfold increase in content production, driving additional revenue growth.

  • Enhanced Personalization: Ads were finely tuned to match regional, seasonal, holiday, and event-specific requirements, enhancing relevance and engagement.

  • Reduced Dependency on Agencies: The company could produce more ads independently, allowing for diverse marketing campaigns and tailored content.

Children in Halloween costumes collecting candy

Health, Beauty, and Skincare Retailer

A prominent retailer in the health, beauty, and skincare industry, operating in a multilingual country, needed to enhance operational efficiency and product discoverability. The company required a solution to streamline product attribution, generate multilingual brand copy, and optimize content for search engines. Their goals included increasing team productivity through automation, simplifying the presentation of information in multiple languages, and enhancing search engine listings. 

aisles in a health, beauty and skincare retail store

The Solution

The retailer implemented Digital Wave Technology's Maestro AI, specializing in AI-driven attribution and multilingual brand copy generation. Maestro AI automatically extracted and generated product attributes, created brand-consistent copy in multiple languages, and optimized content for SEO. Additionally, Maestro identified key customer attributes, making it easier and faster for customers to find items on the website.

The Results

The introduction of Maestro AI led to significant outcomes:

  • 92% Increase in Team Productivity: Merchandisers' hours were able to be reallocated to strategic activities, boosting focus on best-selling categories, expanding merchandise assortments, and analyzing inventory productivity. 

  • Enhanced SEO and Discoverability: Improved search engine listings and organic traffic through automated extraction and generation of new product attributes.

  • Boosted Operational Efficiency: Multilingual content updates and optimized workflows integrated easily into business processes.

  • 30% Improvement in Product Attribution: Enhanced product data accuracy and completeness, improving SEO and site navigation.

  • Identified Key Consumer Attributes: New insights drove better searchability, site navigation, and overall revenue.

  • Faster New Item Setup: The onboarding process was reduced from weeks to minutes with consistent brand messaging. This accelerated product setup also enables quick multilingual content updates throughout the year as needed. â€‹

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Global Leading Luxury Brands

​An organization of global leading luxury brands sought to increase copy quality and quantity across all brands without increasing costs.

The Solution

Implementing Maestro AI as a copilot, the organization automated labor-intensive manual processes while retaining creative oversight. Maestro empowers teams across all brands to craft precise product messages swiftly and with heightened quality, all while keeping costs in check. This capability enables tailored product copy based on attributions, enhances brand-specific copy personalization, and leverages SEO-focused keywords.

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The Results

The organization achieved its goal of elevating the consumer experience across 26 global websites for 3 brands. With Maestro AI, the retailer experienced:

  • Elevated Organic Search Traffic: Improved visibility across all brands, driving more traffic.

  • Optimized Attribution for SEO: Enhanced search engine optimization and personalized product copy.

  • Enhanced Copy Personalization: Incorporated additional attributes and keywords for brand-specific content.

  • Increased Automation: Boosted team efficiency through automated processes.

  • Delivered Multilingual Content: Maestro AI powers 26 global websites across 3 brands, ensuring effective delivery of multilingual content.

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